How to optimize GTM strategies for B2B SaaS targeting the US market from India?

We are reaching $1M ARR in India and looking to expand to the US. Should we hire a US-based sales head or manage everything from India initially? Looking for mentors who have scaled products internationally.

1 Answers

Sanjay Mehta

admin • Apr 06, 2026

This is a great question. In my experience scaling similar ventures, the key is to focus on incremental compliance (for Fintech) or hiring a local 'Face of the Company' in the target market (for SaaS). Happy to discuss more if you connect with me directly!

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